WebFlow Developer

Senior Webflow Developer — Contract to Hire

Remote | Full-Time | Contract-to-Hire

Role Overview

Role Overview

We are looking for a talented and detail-oriented Senior Webflow Developer to join our growing digital team. In this role, you will be responsible for designing, building, and maintaining high-performance web experiences on the Webflow platform.

You will also own key martech tools — including our chatbot and consent management platform — serving as the technical bridge between engineering and marketing. You will collaborate closely with designers, marketers, and product stakeholders to translate creative concepts into polished, conversion-optimized web pages that reflect the Gainbridge brand.

Key Responsibilities

• Design, develop, and maintain responsive web pages and landing pages using Webflow CMS.

• Translate Figma designs into pixel-perfect, cross-browser-compatible Webflow builds.

• Implement custom HTML, CSS, and JavaScript within Webflow to extend native functionality.

• Manage and update Webflow CMS collections, dynamic content, and content templates.

• Optimize pages for performance, accessibility (WCAG 2.1), and SEO best practices.

• Collaborate with the marketing team to rapidly build and launch A/B testing variants and campaign landing pages.

• Own and optimize the Ada chatbot — manage conversation flows, train on updated content, test interactions, and monitor performance.

• Integrate and manage third-party tools and APIs (OneTrust, Segment, GTM, etc.).

• Conduct regular site audits to identify and resolve technical issues, broken links, and performance bottlenecks.

Required Qualifications

• 5+ years of overall web development or marketing technology experience across CRO, SEO, analytics, or related disciplines.

• 3+ years of hands-on Webflow development experience building complex, production-ready websites, interactions, and animations.

• Proficiency in HTML5, CSS3, and JavaScript (vanilla JS and/or lightweight frameworks).

• Solid understanding of responsive design principles and mobile-first development.

• Familiarity with design tools such as Figma, Sketch, or Adobe XD.

• Working knowledge of SEO fundamentals and web performance optimization techniques.

• Experience integrating marketing and analytics tools (e.g., GTM, GA4, HubSpot).

• Strong attention to detail with excellent communication and collaboration skills.

• Ability to manage multiple projects simultaneously in a fast-paced environment.

Preferred Qualifications

• Experience in fintech, insurtech, or regulated financial services.

• Experience with chatbot platforms (Ada, Qualified, Drift, Intercom) — configuration, training, and optimization.

• Familiarity with consent management platforms (OneTrust or similar).

• Webflow Expert or Webflow University certification.

• Familiarity with headless CMS approaches and Webflow's API.

• Experience with version control systems (Git/GitHub).

• Understanding of WCAG 2.1 AA accessibility standards.

• Exposure to basic back-end concepts or REST APIs.

• Experience with conversion rate optimization (CRO) and A/B testing platforms (e.g., Optimizely, VWO).

• Interest in agentic AI workflows and emerging AI tooling.