Webflow Launch & QA Specialist

Role Overview

The Webflow Launch & QA Specialist role is responsible for ensuring N4 websites are accurate, launch-ready, and performing as intended. This role focuses on quality assurance, content migrations, CRM and marketing integrations, and SEO/AEO implementation across client websites. Working closely with delivery leads, developers, and strategists, you’ll make sure every site that leaves N4 is technically sound, content-accurate, and optimised for visibility and conversion.

Who you are

• 3+ years experience in a digital agency or hands-on web role

• Experienced supporting website builds or migrations from a QA and implementation perspective

• Highly detail-oriented with a strong quality and accuracy mindset

• Confident supporting website launches and content migrations

• Strong understanding of SEO fundamentals and technical SEO best practices

• Familiar with schema markup, metadata management, and indexing controls

• Comfortable working with content-heavy websites and structured CMS environments

• Experience using tools such as Google Search Console, GA4, Screaming Frog, and SEMRush

• Experience supporting CRM and marketing integrations, ideally HubSpot

• Methodical, organised, and reliable under delivery pressure

• Strong written and verbal communication skills

• Able to prioritise issues based on risk, impact, and launch timelines

What you'll be doing

• Owning website QA prior to launch, including content accuracy, functionality, and technical checks

• Running structured pre-launch and post-launch audits to ensure sites meet N4 standards

• Managing content migrations, including content mapping, validation, and quality control

• Ensuring SEO and AEO fundamentals are implemented correctly before launch

• Reviewing and validating metadata, schema markup, indexing rules, redirects, and internal linking

• Identifying and resolving issues such as broken links, 404s, redirect errors, and crawl issues

• Supporting CRM and marketing integrations, including forms, lead routing, and tracking setup

• Validating analytics and conversion tracking in GA4 and related tools

• Monitoring post-launch performance and flagging issues or optimisation opportunities

• Collaborating with Technical Delivery Leads and developers to resolve issues efficiently

• Documenting QA findings, migration notes, and launch sign-offs